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41 percent use AI. 2 percent actually lead with it.
Why Germany doesn't have an AI problem — it has a leadership problem.
AI gap1 min read
Thoughts on marketing, design, and AI.
What we learn, we share. In articles and on our podcast we talk about AI in everyday work, honest marketing, and building a company.
Latest articles
Content got cheap. Clarity didn't.
Why most AI content is boring — and what actually makes it valuable.
Clarity1 min read
AI labeling is coming. No panic — just a plan.
What the EU AI Act actually asks of your marketing — and what it doesn't.
AI Act1 min read
Schnelles Helles
Our podcast about AI, marketing, and whatever else is on our minds. Unedited, honest, and about as long as an after-work drink. Recorded in German.
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